3D Model: Animal Crossing campaign for Lush Cosmetics

This project is a personal concept exploring what a collaboration between Lush Cosmetics and Nintendo's Animal Crossing could look like. I created it as the final project for the advanced Cinema 4D course at alfatraining. Inspired by the game's cozy aesthetic and Lush's handcrafted products, I developed a stylized 3D campaign in Cinema 4D. Before starting the 3D work, I created a moodboard featuring previous Lush collaborations, such as Hello Kitty and Super Mario, to better understand the brand's visual language and develop a direction for my own concept.

I then modeled a selection of products, including soap bars, shampoo bottles, and bath bombs, focusing on stylized shapes, materials, and lighting to create a cohesive and playful campaign. To add more realism, I experimented with liquid simulations and created custom materials to achieve the translucent, glossy appearance of handmade soap.